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Brand Guidelines

Herman Miller brand guidelines documentation, with photography standards governing how product and lifestyle imagery sits alongside the wider system.

Herman Miller — 2017

This image depicts two Herman Miller brands photographing the same Color, Material, and Finish (CMF) on a chair, demonstrating brand consistency in product visual identity.
Dual-Brand Chair CMF Photography
Design Marvin de Jong

More photography

A light box poster layout for IonQ's quantum computing products, showcasing brand identity, product photography, and technical specs to emphasize market readiness and performance capabilities.