Verizon’s retail spaces needed a bold refresh to reflect its forward-thinking technology and signal a new era for the brand. Tasked with rethinking the retail experience, we developed a fresh, dynamic approach to brand storytelling.

This new direction prioritized human-centered design, more personal stories, and engaging visuals, creating a cohesive experience that let customers know Verizon was evolving. From reimagined spaces to intuitive touchpoints, the updated aesthetic communicated innovation and connection, setting the tone for a renewed Verizon.